Wolverhampton Grand Theatre (1982) Ltd is a charitable trust that operates the Grand Theatre, including its ticket sales functions, managing the website and the delivery of its charitable aims. We have developed the following Privacy Policy to deal with issues which may concern you specifically regarding your use of the website. Please read the Privacy Statement to understand how your personal information you provide will be treated. Our general commitment to protecting your personal information also applies if you engage with us by other means of communication, such as making a booking by telephone. This statement may change from time to time so please check it periodically. It was last updated in May 2018.


2.1 The details which you provide about yourself and any information which identifies you such as your name, address, email address, telephone number, country of residence (“Personal Information”) will only be retained by us if you provide this information when using one of the services available on our website, such as subscribing to one of our email lists or when purchasing tickets, memberships or other sales items via the website. Personal Information will be held on our system and used for operational purposes such as the processing of bookings, memberships and mailing list subscriptions.

2.2 We will hold the minimum personal data necessary to carry out our functions, and we will make every effort to ensure accuracy of the data. Where we record opinions or intentions, these will be carefully and professionally expressed. Data which is no longer required will be securely destroyed/deleted in accordance with relevant retention and disposal schedules.

2.3 When making a purchase via the website service you will be asked to supply credit or debit card details. In order to process the transaction, some of your Personal Information and card details may be passed to third party and/or hosted service providers. Card details will only be used for the purpose of handling an individual transaction. Encryption and security relating to the processing of card payments via Spektrix complies with the Payment Card Industry Data Security Standards requirements, also known as PCI-DSS or PCI compliance. No card details are stored by the Grand Theatre.

2.4 The Personal Information you supply to us may be used by the Grand Theatre to keep you up-to-date with events and activities organised by the charitable trust. In most cases you must opt in to receive such communications. If you do opt in to receiving communications, as  well as general information about forthcoming events this may also include offers, recommendations based on previous attendance, invitations to special events and other Grand Theatre opportunities we think you may be interested in.

2.5 If you do not wish to opt in to all such information you can also customise your specific preferences. You can opt to receive only show marketing information (such as a letter about a forthcoming production or special event at the Grand) or to receive only information about fundraising/development (such as our quarterly newsletter about our charitable activities, or an invitation to support or learn more about our youth development work)

2.6 If you make a donation to the theatre we will contact you by post to tell you more about how your donation(s) have helped or can help the Grand to deliver its charitable and other development aims.

2.7 All e-mail communications the theatre makes with you are subject to your having opted in to receive them. The only exception to this is where such communication relates to the fulfilment of a contract with you (eg if there was a need to inform you of a change to a scheduled performance for which you held tickets)

2.8 Friends of the Grand is an independent organisation separate to Wolverhampton Grand Theatre. Memberships, subscription arrangements and membership communications for the Friends of the Grand are administered and processed by the Grand Theatre. A separate Privacy Statement issued by the Friends of the Grand is available.

2.9 When purchasing tickets you may also be given the opportunity to opt in to receiving news and information from other arts organisations and our partners including sponsors.

We will only pass on your Personal Information for such purposes if you have ticked the relevant box(es).

2.10 Each e-mail we send you offers you the opportunity to amend these preferences, or where applicable you can amend them yourself in your online account, or you can ask us to do this, by e-mailing

2.11 We may from time to time ask you for further information in order to update our records or for particular purposes. We will always tell you how we will use any further information received from you. From time to time we will need to send you our website and service announcement updates.


3.1 Every time someone visits our web site a log file is generated on our computer.

3.2 The log file records the time and date of your visit, the files that were requested, your IP (Internet Protocol) address, the referrer URL (if provided) and the browser version. We collect this information to help us diagnose problems and administer our systems and to audit the geographical make-up of users and how they have arrived at our site; that is, from what other sites have visitors arrived – this information being obtained from the referrer URL.

3.3 We do not normally link IP addresses to anything personally identifiable, which means that you remain anonymous even though we include your IP address in our aggregate information. However, we can and will attempt to use IP addresses to identify a user when we feel it is necessary to enforce compliance with our terms and conditions, or to protect our services and other users.


4.1 This website uses something called cookies. A cookie is a small text file of letters and numbers that gets put onto your computer when you visit a website. This allows the site to distinguish you from other users. A cookie isn’t a computer programme, can’t read files on your computer, can’t carry viruses and can’t install malware onto your computer.

4.2 Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit or

4.3 The Grand Theatre website uses cookies to keep track of what you have in your basket, process transactions and to remember you when you return to our site.

You may choose to remove or block cookies at any time by adjusting your browser settings, but in some cases, this may impact your experience of our website and in the case of Spektrix cookies, your ability to purchase tickets online.

4.4 The information below lets you know what cookies this site uses and what they are.


5.1 Spektrix

Spektrix is the booking platform we use to sell tickets. To purchase tickets through our website you need to have cookies enabled. If you do not you will not be able to complete your purchase. Spektrix cookies allow you to login, add multiple items to a shopping cart before purchasing tickets, merchandise and making donations. If you are struggling to progress beyond selecting tickets you will need to check your settings are enabled to accept cookies from third parties. To do this follow the relevant link for your internet browser/device:

If you use Safari, with Safari open, click on Safari on the top toolbar, then click preferences. In this window click on Privacy and ensure under ‘Cookies and website data’ that ‘Allow from websites I visit’ is selected.

Cookies used by Spektrix:

ASP.NET_SessionId, SpektrixClientName


This website also uses the following non-essential cookies:

6.1 Google Analytics

These cookies are used to collect information about how visitors use our site. The cookies collect information in an anonymous form, so we don’t know who is using our site. We use the information on how people use our website to compile reports and to help us improve the site.

You can visit to find out more about Google Analytics cookies and how to opt-out of them. Google Analytics allows us to track pages you visit, and basic details about your web browsers. They cannot identify you personally. The data collected enables the trust to improve areas of our website based on levels of traffic to certain pages.

Cookies used by Google Analytics:

__utma __utmb __utmc __utmz __utmx __utmxx _ga _gat

6.2 Google AdWords and other Advertiser Conversion Tags

These tags will help us to analyse the effectiveness of some digital marketing campaigns. The only data we will be able to see from this pixel are ticket sales (numeric value) and revenue (in £) associated with clickthroughs from digital advertising.

Cookies used:

var google_conversion_id, var google_conversion_label, var google_conversion_value, var google_conversion_currency, var google_remarketing_only

mmConversionTag(id, obj, targetWindow , redirectURL, extraParams)

6.3 Google Maps

Google Maps uses cookies to remember your preferences e.g. zoom and position etc

Cookies used by Google Maps:


6.4 YouTube

YouTube, which is owned by Google, uses cookies to measure the number and behaviour of YouTube users, including information that links your visits to our website with your Google account if you are signed in. For more information visit

Information about your use of our website, including your IP address, may be transmitted to Google and stored on their servers.

This cookie does not identify you personally unless you are logged into Google, in which case it is linked to your Google account.

Cookies used by YouTube:

SID, LOGIN_INFO, use_hotbox, PREF, SSID, HSID, watched_video_id_list, __utma, __utmz, demographics, VISITOR_INFO1_LIVEData

6.5 Facebook

We embed feeds from Facebook on this site. Facebook does not use cookies to create a profile of your browsing behaviour on third-party sites or to show you ads, although it may use anonymous or aggregate data to improve ads generally. You can remove or block cookies using the settings in your browser, but in some cases, this may impact your ability to use Facebook.

For more information, visit

6.6 Twitter

We embed feeds from Twitter on this site. Twitter may use cookies to better understand how you interact with their services, to monitor aggregate usage by Twitter users and web traffic routing to their services. You can remove or block cookies using the settings in your browser, but in some cases, this may impact your ability to use Twitter.

For more information, visit

6.7 Instagram

We embed feeds from Instagram on this site. Instagram does not use cookies to create a profile of your browsing behaviour on third-party sites or to show you ads, although it may use anonymous or aggregate data to improve ads generally. You can remove or block cookies using the settings in your browser, but in some cases, this may impact your ability to use Facebook.

For more information, visit


As outlined above, you can manage third-party advertising cookies through the Interactive Advertising Bureau –

To the best of our knowledge, below is a list of our main advertising network partners, who set cookies on our website to provide targeted adverts relevant to you and your interests:

Admaxim –

Affectv –

Crimtan –

Facebook –

Fifty –

Google –

Rocketfuel –

Twitter –

Instagram –


To opt out of their cookies follow the link provided. Please note, this does not mean you will see fewer adverts; you will still see the same number, but they will be less targeted to your interests.


7.1 If you book using the website, elements of personal information will be incorporated into our database on the basis described in Section 2 above.

7.2 If you make an enquiry by telephone your call will be recorded and that secure record kept in accordance with relevant retention and disposal schedules. If you contact us by telephone or by post we reserve the right to keep a record of that correspondence and incorporate the information it contains into a database or other secure storage for the purposes of dealing with the content of your correspondence and/or the fulfilment of any contractual obligation therein.

7.3 If we are required by law or requested by the police or a regulatory or government authority investigating potentially illegal activities to provide information concerning your activities whilst using the network we shall do so. We may also be required to disclose Personal Information to appropriate third parties to assist in anti-fraud checks and investigations.


8.1 From time to time we conduct surveys and promotions and may request information from you as part of these. Participation in these is voluntary and you would therefore have a choice whether or not to disclose any information.

8.2 We may use information relating to your relationship with us for research and analysis purposes. This might relate to audience behaviour such as changes in frequency of attendance, advance booking behaviour, fundraising potential etc. all of which can help to inform our strategic planning as well as to improve the service we provide.


If you are under 18, please ensure that you obtain your parent/guardian’s consent beforehand whenever you provide personal Information to the website. Users without such consent are not allowed to provide us with personal information.


10.1 We take every precaution to protect your information. To this end all digital personal information stored by us is kept on servers in a secure environment. Other than where agreed by you for marketing purposes, only employees and approved contractors or developers we may appoint from time to time, and who need the information to perform a specific job, are granted any access to personally identifiable information.

10.2 Where access is granted for a third party to have access to personal data (such as a mailing fulfilment centre or a research agency) such activity will take place under a written information sharing agreement setting out the scope and limits of the sharing, and the safeguards to be put in place.

10.3 Regular security reviews are held by us to ensure that the website and all aspects of our operation remain safe and secure for the protection of your personal information.


11.1 You have the right to obtain from us an electronic or paper copy of all your stored personal information by e-mailing or writing to Data Protection, Wolverhampton Grand Theatre, Lichfield Street, Wolverhampton, WV1 1DE

11.2 If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

11.3 You have the right to request that Wolverhampton Grand Theatre stop processing your personal data in relation to any service.

However, if this request is approved this may cause delays or prevent us delivering a service to you. We will comply with your request but we may need to hold or process information in relation to any existing contracts such as the purchase of tickets for an event which is taking place subsequent to the request for data to be removed.

11.4 If you have any questions about your rights under the Data Protection Act 1998 or from May 2018 the General Data Protection Regulations or want to make a subject access request please contact

11.5 You can also get information leaflets from the Information Commissioner’s web site at or by telephone on 01625 545745.

11.6 Wolverhampton Grand Theatre (1982) Ltd is a Data Controller required to notify under the Data Protection Act 1998 (GDPR from May 2018). You can view a copy of our register entry at


12.1 This privacy statement was published in January 2018 and last updated in April 2018.

12.2 We may change this privacy notice from time to time, when we do we will inform you on the website.